ALFA Pulse / Digital Revenue Operations
One management contour for digital sales
AlfaRank connects ALFA Pulse above your website, advertising, CRM and sales. We do not replace your systems - we connect them into a contour where lead source, handling quality and actual revenue become visible.
TrafficWebsiteLeadCRMSalesRevenue
01 / Leakage points
Where your digital system loses money
Budget is usually lost not inside one channel, but between channels: advertising sees a lead, the website sees an event, CRM sees a deal, yet the commercial result is not connected.
Advertising optimizes for leads
Google receives the conversion signal, but often does not know which leads became revenue.
The website leaks traffic
Forms, speed, page structure and events can waste budget before CRM sees the lead.
CRM stays isolated
Statuses, rejection reasons and deal values rarely flow back into advertising algorithms.
Sales and marketing argue
Without connected data, the discussion stays at bad leads versus sales does not close.
ALFA Pulse connects these data points and shows where digital creates revenue and where budget leaks.
02 / What ALFA Pulse connects
Your systems become one management layer
Website, ad accounts, CRM and sales keep working, while one controllable operating logic appears between them.
03 / Website as conversion layer
The website becomes the controlled conversion point
Paid traffic lands on your website first. That is why AlfaRank controls not only advertising, but also landing pages, forms, events and analytics.
Landing pages
Pages for specific campaigns, segments and offers.
Forms & events
Forms, events, thank-you pages and micro-conversions.
Tracking hygiene
UTM, sources, call tracking and clean analytics.
Speed & trust
Speed, structure, trust signals and basic SEO logic.
CRM connection
Every important website signal is tied to source and client.
Web Layer upgrade
Website migration or upgrade may be included in the starting package.
04 / First 90 days
We create order and give management control
At the start we do not expand the task list. We identify current losses, connect data and build a decision contour based on facts.
Audit losses
Website, advertising, CRM, forms, events and current leakage points.
Connect control
Tracking, dashboard, handling SLA and feedback to advertising.
Optimize by revenue
Page and budget optimization, with sales value sent back into advertising.
Target effect - 20-30% improvement in digital sales efficiency without proportional budget growth.
05 / Offer boundaries
Contour management, not unlimited tasks
AlfaRank takes responsibility for managing the digital revenue contour. Additional directions are connected separately so the contract stays transparent.
Core contour
- Website control as conversion layer
- Ads, forms, CRM and sales connection
- Lead quality and loss reasons
- Executive dashboard
- Budget recommendations by actual revenue
Connected separately
- Social media and content plan
- Product content, cards and descriptions
- Image and video generation
- Complex portals, e-commerce and ERP integrations
- Daily administration of every channel
Social media, content, product cards, images and video can be connected as separate modules.
06 / Commercial model
The commercial model is built around results
Instead of paying for a fragmented digital department, your company pays for a management contour that shows the link between budget and revenue.
Retainer
Monthly fee for the agreed management contour.
12 months
Term for data, implementation, optimization and effect evaluation.
Web Layer
Website migration or upgrade may be included in the starting package.
Add-ons
Social media, content, product content, visual/AI production and integrations are connected separately.
ALFA Pulse becomes the upper management layer for your digital field: the website becomes the conversion point, CRM becomes the feedback source, and advertising is optimized by real money.